Every February there is one event that many look forward to (and no it’s not Valentine’s Day). It’s Super Bowl Sunday! There’s food, football, friends, family, and, most importantly, commercials. Whether you are a football fan or not, everyone tunes in. The Super Bowl has become the most watched event on television, beating out M*A*S*H’s final episode in 2010, and continues to break its own record every year. That’s a lot of eye balls on one event.
It has become the perfect opportunity for advertisers to get their products seen, but at a price. In 2017 it cost